For Media

Toy or Music Tool? Blipblox’s myTRACKS Blurs the Line Between Play and Pro Music Production

Since 2018, Blipblox has been on a mission to redefine the intersection of music technology and children's toys. Despite initial skepticism from both industries, they've persevered, and today, they stand as pioneers in the field. Their commitment to safety, quality, and durability has earned them the distinction of being one of the only synthesizers fully certified to international child safety standards for ages 3 and up.

A diverse lineup of instruments, including models catering from very young children to tweens (Blipblox SK2), and one tailored for older kids and adults (Blipblox After Dark edition), have resonated with a wide audience.  

Check out Blipblox SK2, and Blipblox After Dark here!

But the journey doesn't stop there. The highly anticipated Blipblox myTRACKS is now on the market! Equipped with a built-in microphone for sampling and two FX processors, the myTRACKS groovestation offers five tracks of limitless creativity. With a grid of playpads triggering over 50 real instrument sounds, including acoustic, electronic, and percussive elements, it's akin to having an MPC at your fingertips.

myTRACKS isn't just a toy; it's a platform for young musicians to explore their creativity like never before. By connecting to a computer via USB-C, users can download new sound sets, ranging from band and orchestra, to hip-hop, to EDM, expanding their sonic palette and ensuring endless hours of musical discovery.

We believe that myTRACKS represents a significant leap forward in music hardware. With the aesthetic and safety of a kid’s toy, plus advanced functionality as a legit musical instrument, we're confident that it will capture the hearts of young learners, mainstream consumers, and music aficionados alike.

Playtime Engineering would like to offer you an opportunity to speak with the husband-and-wife team behind Blipblox and learn more about the inspiration behind myTRACKS, the company’s journey so far, and their vision for the future of music technology.

Contact us to schedule an interview.